How To Promote A New Product In Your Magento Mobile App

Are you thinking about launching a new product, a service or a new offer on your magento mobile app? If yes, then you must already know that a lot of efforts go into rolling out a new service. So, when it comes to launching, you can’t miss out on the promotions phase.

It is a no brainer and even statistics back up the fact that many products hailing from well known brands fail to do good - simply because of absence of good promotion. It is, thus, vital to promote and marketize any new product before it’s launch in order to guarantee its success.

There are countless ways to create a buzz about a product. But what matters the most is the proven ways which are efficient in advertising a product excellently on the mobile app for Magento store and those which actually generate a result-oriented hype.

If you are planning to launch a new brand, a new product or a new range of services, then take a cue from the below mentioned simple ways to advertise your product on the web app to ensure that it gives you results.

How to promote a new product in your Magento Mobile App

1. Create Teaser Campaigns

Nothing beats the fun and curiosity as that of the blank teaser campaigns. These campaigns are all about withdrawing the spot-on information until the launch date, while maintaining a level of curiosity. The best way to make these campaigns successful is by displaying banners on a day to day basis which builds up hype about whatever you are launching. Keep the information minimal and hidden, so that it engages people up until the day the product is launched.

2. Run a Countdown Clock

Although an old method, running a countdown clock never fails in creating a genuine interest among the customers. It helps to engage people with your ecommerce magento mobile application, while at the same time they scratch their brains figuring out what could be the new product you’re about to launch. Even Apple didn’t refrain from using this good old mechanism to keep people updated about the launch of iOS 7.

3. Send Out Invites

While it is great to send out invites to a couple of selected customers, we advise you to create an invite for your entire customer base. The more people you invite to your product’s launch on app, the more people will end up joining the launch. The invites can be sent out on push notifications, emails, text messages, in-app messages or all together on your social media channels. This will create a sincere hype about the launch among people.


4. Include a Discount

The best way to benefit from the promotion is to make sure that you give your customers a sure shot way to try out the product. So, instead of shooting out coupon codes to all the customers individually, you can slash down the price of the product(s) so that those who want to buy can place an order immediately. This will also guarantee that you make good sales from the promotions as well.


Do remember to outline your promotional campaign by considering the 3 important factors - occasion, promotional offer and offer expiration. This way, you can work your way around the promotion of the product, service or a new line of products very easily on your ecommerce magento mobile application.